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News

We collect the latest marketing news & stories in this section.

Cadbury is skipping TV ads. Should other brands do the same?

by Vicky Monroe
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Linear TV viewing is down, so it may be time for brands to shift their marketing budgets away from TV.

4 tips to help you optimize for voice search in 2020

by Vicky Monroe
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Voice search is becoming extremely common, which is why it’s important to optimize your website for it.

E-Scooter Brand Lime Recommits to Localised Strategies

by Paul McDougal
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Lime offer their services in over 100 cities around the globe, but focus on these cities independently in order to build branding in a more localised fashion.

Facebook just rolled out page management history

by Vicky Monroe
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acebook just rolled out a new page management history feature that allows page owners and administrators to see an overview of actions taken by other admins.

David Cohen from Adweek quipped

10 Great Proven Ways to Get Over Writer’s Block

by Paul McDougal
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You’ll soon be crafting interesting, engaging material again. Writer’s block is a recurrent struggle for every writer, but with these tips it’s not unbeatable.

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