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Love them or hate them, influencers are the new breed of publishers, particularly on Instagram. There’s a good chance that they have direct access to your perfect audience, but how do you leverage that?
As marketers, I think we’re divided on the idea of Multi-Level Marketing (MLM).
On one hand, we can see the genius behind building a Direct To Consumer (DTC) channel where your team is massively incentivised to sell your product.
All of this information paints a picture of industries which are slowly beginning to turn away from Facebook, and instead direct their attention to other social media marketing channels.
f you’re trying to scale your business, your first instinct may be to market your services far and wide and onboard whichever clients will pay you, or pay you the most.
But working with less-than-ideal clients can actually
A tech vendor has pegged the percentage of users who currently block news publishers’ ads on mobile devices at 8% to 15%.