This week, we’ve been losing ourselves in SEO.
Our SEO nerds are working through an DIY online course that looks promising; If it’s as good as we hope, we’ll run a full review on it in the coming weeks.
Meanwhile, Paul helps explain some of the SEO basics, and answers the question, “WTF is a ‘link attribute title’ anyway”? In his usual style, he cuts through the BS and explains it all in layperson’s terms.
They were big in 2009, but so were One Direction… Infographics are back in a big way, so we look at how Infographics can generate quality back-links for your website.
Vicky Monroe looks at the differences between viral content and evergreen content and summarises the top 4 tricks to generating evergreen content. ‘Why bother?’ you ask – imagine if the content you created in 2015 was still bringing in 1,000 leads a week for you!
I take a deep dive into Facebook’s Custom Audiences and explain why you need to be leveraging these in 2020.
Talking of evergreen, our news team summarises the never-ending battle between Snapchat, Facebook and Instagram, and we try to work out who’s winning right now.
That should be enough to keep you out of trouble (and out of the pub) this week.
Talk soon,