You’ll soon be crafting interesting, engaging material again. Writer’s block is a recurrent struggle for every writer, but with these tips it’s not unbeatable.
If you’re a professional writer, writer’s block can be a massive problem. But it’s not a problem that can’t be overcome. Whichever industry you write in, there are many things you can do to drum up some material.
Kayak Marketing recently assembled 10 top tips to get over writer’s block. Read on for some handy inspiration!
1. Keep ideas and topics in a notebook
Some days we feel creative. Some days we don’t. On the days you are feeling creative, write your good ideas down in a notebook. When you’re not feeling creative, read through it for inspiration.
2. Look at the calendar
Sometimes inspiration can be provided by the time of year. Events, celebrations and special days can all provide cause for content. Look to the time of year for something to write about. Christmas? Independence Day? New Year? They’re all fair game.
3. Listen to your clients, customers and partners
What are your clients, customers and partners interested in? If something is trending in the circle of your target audience, it’s probably worth writing about.
4. Highlight a recent victory (or defeat)
If you’ve recently achieved something big, write about it. Or if you’ve had a setback, you can write about that too. The latter shows a great deal of honesty and integrity.
5. Look for what’s changing
Industries are always in transition. Whatever your industry is, these transitions are happening all the time. Study these changes and write about them – people always like to read about how markets and industries are shifting and adapting.
6. Focus on themes in your content
You should always focus tightly on what your target market enjoy – and offer exactly those things. If you’re feeling stuck, focus on themes in your content and take inspiration from the commonalities you find.
7. Talk about things your competition won’t
Some writers don’t like to talk about the negative aspects of whatever industry they work within. But sometimes people like to read about negative things. Be brave – focus on the downsides that your competition won’t.
8. Put yourself in your readers’ shoes
This one is simple and obvious, but it’s timeless. Think about what your readers want to read about. If you were one of them, what might you be interested in right now? What information could be useful? What insight could be helpful?
9. Make writing a habit
Writing is easier when it’s a habit. If you fall out of the habit, it can be hard to get back into the groove. So make sure you write often to ensure that the creative juices don’t dry up.
10. The reality of writer’s block
Writers’ block is usually about inspiration rather than information. Typically, it comes because we’re feeling burned out, tired and uninspired. If that’s the case, think about what excites you – and write about that. Inspire yourself and the information will come.
These tips are proven to work – put them to good use and you’ll soon be crafting interesting, engaging material again. Writer’s block is a recurrent struggle for every writer, but with these tips it’s not unbeatable.