Latest Articles
The Growth of Movember’s Moustaches
When the movement began, moustaches weren’t a popular or fashionable idea… but that’s what they became.
When a Domain Name Change Spells SEO Disaster
This week Econsultancy shared the story of a rebrand gone wrong, when logo and brand identity platform Looka saw an 80% drop in organic Google search traffic after changing its domain name.
4 Reasons Why B2B Marketers Need To Spend More Money on Brand Building
Your brand, whoever you’re selling to, needs to be the biggest, most positive, most recognisable brand in your field.
Issue 44: Video marketing
Media buyers will already know we’re deep into Q4, as inventory prices rise and cost per leads increase, but this is a perennial problem which we should all expect by now.
Regardless, our sources tell us that video is still the cheapest way to reach our
Are Free Press Release Sites Worth My Time?
These sites offer to create and release press releases on behalf of you, your business and your next promotion.
5 Email Practices
Email marketing is a vitally important marketing strategy. If you’re not doing it, you should be. Here are some tips to get you started.
The Dangers of Changing Your Domain Name
Lots of companies undergo rebrands. But when it comes to SEO, is it really a good idea to shake things up?
Six Essential SEO Tools
Managing your website’s SEO can be pretty challenging. But here are 6 tools that will make it easier.
Consumers are 35x More Likely to Open Messages Vs Emails
Consumers are much more likely to open online messages over emails
Issue 43: Millennials, eco-focused videos and Twitter predictions
This week we focus on the next generation of consumers – the Millennials.
Gil Davies asks what a successful campaign would look like to these consumers, whilst Vicky Monroe identifies the three types of YouTube video that most
6 tips to creating a video marketing strategy
Without a solid marketing strategy, your video campaigns won’t succeed. Here are some tips on how to create one.
FaceBook Has New Live Video Features
Facebook made a number of changes to their live video features this fall. Here are the most important ones you need to know about.